The panel will address the problem of the organisation of city functions in terms of supply: adjustment of urban infrastructure geared towards visitors, adaptation to the processes of global economy, commercialisation (including the sharing and gig economy), and the aesthetic adaptation of space and night economy. The phenomena of tourism gentrification will be reflected in the management of the city space and its revitalisation through tourism. Answers to the questions about the division of responsibilities in this area and the role of contemporary DMOs will be sought.
Gentrification of historical cities and social problems of tourist revitalisation
Revitalisation and the dispersion of tourism
Cultural parks as protection of the heritage from the chaotic development and the visual and social exploitation of attractive tourist space.
How to avoid the Disneylandisation of historical cities?
Sharing economy and gig economy – expanding commercialisation or competition on unequal rights? A partner or an opponent?
Door-to-door service? Traffic restrictions.
Night economy: whether and how to adjust?
Limits of commercialisation of public space.
Guiding in cities: quality, rights, duties.
Who is responsible for organising the supply of services for visitors in historical cities? Entrepreneurs – together or separately? What is the role of contemporary DMOs?
Governing the cities – what are the tasks of city authorities, and who such tasks should be entrusted to as part of “good governance”?
Panelists: experts and representatives of cities
Moderator: Prof. Piotr Zmyślony (Poznań University of Economics and Business)
Demand aspect panel. Tendencies to blur the boundaries between residents (locals) and visitors with regard to leisure services (including the impact on visitor culture, visitor behaviour), ways to combine quality of life with the quality of visits.
Visitor = temporary resident?
What becomes a cultural tourists, and how to tell them about it?
Forms of engaging inhabitants in entrepreneurship for visitors
Conflict between the needs of the locals and the development of tourism
Why do residents flee from tourist zones?
Techniques for integrating local and external audiences around urban development and city promotion strategies
Methods for assessing the quality of life and comfort of living in historical cities
Limits of urban space adaptation for visitors
Modernity in the “old walls” – how to increase the comfort of life for the inhabitants?
Panelists: experts and representatives of cities
Moderator: Adam Mikołajczyk, Managing Director of European Place Marketing Institute
A panel on the role of new technologies in the functioning of historical cities. To what degree should they serve the residents and to what degree the visitors? Will the concept of smart city governance, taking the multidimensional (socio-cultural, technological, economic) changes in urban space into account, stand the test of time?
Modern technologies are supposed to help, not to exclude!
What are the areas of mobility for residents and visitors?
Technological solutions – help or surveillance?
Can state-of-the-art technologies, comfort, and the high standard of living that make up the concept of smart city be aligned with the air of historical cities?
Technologies as a modern source of new business models to measure the attractiveness of the location.
New forms of empowerment and local participation in tourism management.
Panelists: experts and representatives of cities
Moderator: Prof. Magdalena Kachniewska, (Warsaw School of Economics)